The advent of smart devices have substantially upped the business prospects for there is a changeover from desktops to mobile devices. For some, the sentence might sound ridiculous. After all, the logical thought is that people are going to view in mobile devices what they have been viewing in desktops, and how could that impact your business? Here is a different perspective.
Some features that are well supported and incorporated for desktop versions are not well suited for mobile designs, and you have less than 8 seconds to captivate your reader. Note that the time also includes the loading time of your web pages. The design doesn’t have to be flabbergasting; it needs to be enough to prove vivid to your audience. Attractive design without ruining the responsiveness gives you an edge over your competitors for the online audience. Adopting these features enables you to impress your potential customers efficiently and effectively. Here are the key mobile friendly web design features.
1. Simple Navigation
The ease of navigation tools should be given more importance than the emphasis placed on them. Allow your audience to slide through your web page to search for their desired information. A vertical navigation system is preferred to the horizontal navigation system because of the dominance of vertical navigation in desktops and easy scrolling. Your navigation system shouldn’t be something out of the blue; intuitive icons summate to the ease of use.
2. Diffused Background
Eye-catching themes and images can be diffused to deliver a sophisticated experience to the user without affecting the responsiveness of the website. A good background image will define your enterprise. It serves as a recognition tool and induces the reputation of your enterprise.
Colours can also be used to improve the readability and to make the website look appealing. Emphasis on a specific part of a website can be established with colours. Call-to-actions are often highlighted with a distinct colour to make it significant.
Making good use of whitespace can also increase the readability of the website. Further, whitespaces go well in mobile layout as good as it goes with the desktop.
A growing trend which can be seen in a number new websites: animations. Simple animations add a uniqueness and tend to mark a clear picture of your website and enterprise. Just ensure that the graphic content doesn’t take too much in size as it would take loads of time to get buffered and prove annoying.
4. Swipes and Gestures
Although gestures might take some time to get used to, incorporating it makes it easy for the users to access functions with simple touches. Using relevant gestures to get your users started is a good way if you haven’t ventured yet.
Swipe remain as one of the most used interaction features in mobile devices. After all, it is what used to unlock the device. Giving swipes a specified function can improve the interactivity as it has already been accustomed to most of the users. Incorporating call-to-action to swipe will make you stand-out, and uniqueness always has a special place in the minds of the general public.
5. Easy-to-the-eye interface
Your website will take a heavy toll if you ask your audience to learn to use your website. Icons and symbols have been ingrained in our consciousness because of the perpetual usage of smart devices and internet, and so if the functionalities are changed, or if new unknown symbols are introduced, it addles your audience, and they don’t want to rack their brains just to interact with your website. Use relevant and well-known icons and symbols to induce a know-it-all effect in your user.
The five features mentioned play an important role in making your website mobile responsive and super adaptive to almost all of the situations. The only thing to watch out for is the purpose of your website. A thorough research is advised before implementing the features mentioned.