Marketing is essential when it comes to a company or any business. It is the fundamental way through which a company can attain profit and let the people know what they are offering to the world. In business, many competitors wish to make success as you wish. So you need to put more effort than what the other competitors are doing. Need to think of a perfect plan to execute before starting the work. Without a plan for execution, a company cannot face success. Here are few steps which must be followed to make an excellent and unique marketing plan.